The Ballot Bin is a customisable ashtray, proven to reduce cigarette butt litter by around 50%.
Each Ballot Bin displays a question and two answers. Smokers vote by putting their cigarette butt in the slots underneath their preferred answer. The litter stacks up behind the clear glass front in two columns, showing which answer is more popular.
The questions can be easily changed by the Ballot Bin owner. They can be funny, topical, provocative – whatever works for your audience.
Studies show that proposals to decrease cigarette butt pollution have been largely ineffective, with cigarette butts consistently being the single most collected item in beach clean-ups and litter surveys.
Smokers find the Ballot Bins much more engaging than alternative ashtrays and are more likely to use them. Independent evaluation shows the Ballot Bin reduces cigarette butt litter by 46%.